The Korean content industry is rapidly transitioning from existing media channel-based to a new ecosystem led by OTT and digital platforms. In this shift, production investment costs have increased sharply, and rights, https://gogogobookmarks.com/story18945990/production-of-korean-dramas-in-the-digital-transformation-era-analysis-of-cost-structures-and-marketing-strategies-through-ott-platform-expansion-and-international-market-penetration-with-changes